As a company we pride ourselves on walking our own walk when it comes to new business content.
In keeping with that philosophy, we’re in the process of developing a brand new site, with a launch (ideally) of mid-December.
As part of that launch, we’re also creating a series of brand new cases studies which we’ll be rolling those out over the next several months.
RSW/US is a full service, outsourced agency business development group that helps marketing service firms (of all types and sizes) get closer to close. We are in the business of finding qualified leads, setting meetings for our clients, better positioning them in the market, and helping them move closer to close.
We only work with marketing service firms, so we know better than most what works and doesn’t work when trying to break through to marketing and other decision makers.
We give you the manpower of an entire team at your disposal, including list development, marketing support, and strategic oversight.
RSWUS-Full-Service Firm with Healthcare Focus Case Study
This mid-size client has experience in multiple verticals and their internal business development team was delivering new business from a variety of regional prospects. With a look to long-range growth strategy, the agency sought to drive growth where they saw the most potential – in healthcare.Read More
RSWUS-Full-Service Southern Firm Case Study
This agency (which specializes in Medical, B2B and Consumer) came to RSW/US with a solid game plan. Their objectives were clear from the outset and their collateral materials were excellent. Still, previous new business efforts with internal representatives hadn’t delivered consistent results. The agency founder knew she needed new business expertise that would bring objective, candid insight and provide counsel on a peer-to-peer level.Read More
RSWUS-Full-Service Midwestern Firm Case Study
Prior to engaging RSW/US, the agency (which specializes in Healthcare, Agriculture and Animal Health) pursued new business by way of a committee. The committee met once a month to discuss progress and plans. However, with members having other responsibilities within the agency, new business methodology, call consistency and follow-up were lacking. Additionally, staff turnover created “holes” in the new business committee.Read More
RSW/US SEO-SEM-Social Media Firm Case Study
This agency often works in collaboration with other advertising firms supplementing
their capabilities with specific expertise required to fulfill the end-client needs. Prior
to engaging RSWUS services, this agency acquired most of its new business through
referrals made by other agencies. While this channel had produced new business,
our client knew they needed a more strategic and proactive approach for
continuous, sustainable growth.
RSW/US Technology-Focused Full Service Agency Case Study
The objective for the client’s new business development program was simple and common to all clients: make more money. Business development expertise and the efficiency of a proven methodology were key needs. As an agency deeply entrenched in the tech industry the partners knew in-house strengths were best applied on account work and that growth objectives would be most efficiently fulfilled by enlisting RSW/US services.Read More