Ad Agency New Business Video Insights
This is the home of webinars, client wins, and our flagship “3 Takeaways” video series, the RSW agency new business video series where we give you three takeaways to help improve your new business program.
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Lee McKnight Jr
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Lee McKnight Jr2021-04-20 13:35:012021-08-19 13:36:34You Must Do This For Prospecting Success-3 Takeaways Ep. 72
Why Advertising Agencies Really Fail The First Prospect Meeting
From our experience with advertising agencies, few agency principals instinctively know how to navigate the second hurdle (the first prospect meeting) to winning new business-today on 3 Takeaways, I’m talking about that second hurdle and how to navigate it-stick around. Welcome to “3 Takeaways”, your agency new business video series where we focus on one […]
As Vice President of Sales at RSW/US, Lee drives sales efforts to bring ad agencies and marketing services firms on board with RSW, creates content around successful new business tactics and takes part in RSW/US marketing objectives, including social media channels, blog content, webinars, video and speaking engagements. You can find him on LinkedIn (https://www.linkedin.com/in/leemcknightjr) or Twitter (@leemcknightjr).