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Your RSW team is led by Mark Sneider, Managing Director of RSW/US. Mark opened RSW’s U.S. office in 2005. Prior to RSW, Mark spent ten years working for two top tier packaged goods companies, and ten years on the marketing services side of the business. He started his career at DDB Needham in Chicago. Mark is a graduate of Northwestern’s Kellogg Graduate School of Business with a major in Marketing and Economics.
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| Lauren Pettibone is the key Account Manager for all RSW client programs. Her responsibilities include developing communication materials and managing the on-going development and operations of each RSW program. Lauren Pettibone is a graduate of the University of Kentucky’s Graduate School of Business with a major in Marketing. She served as a marketing executive for a confections company following her graduation from the University of Dayton, prior to enrolling in the University of Kentucky. |
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All RSW New Business Managers are experienced ex-marketers and expert sales people. We only hire individuals who understand the agency business, understand the marketing world, and those who can effectively capture the spirit of your agency when they reach out on your behalf.
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RSW European Office
Reardon Smith Whittaker, UK
RSW started its operations in the United Kingdom 16 years ago and is currently the #1 business development firm in the UK. To contact the UK office, simply on the logo above.
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RSW Strategic Partner
Second Wind Network
RSW’s relationship with Second Wind dates back to early 2005. Second Wind has enabled RSW to share strategic insights with its 800+ agency member group. Second Wind is in the business of helping advertising and design firms improve their overall approach to running and building their business. To contact the Second Wind, simply on the logo above.
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