Welcome to our second annual Agency New Business Thought Leader Survey Report.
Because we typically generate questions for our quarterly surveys, we thought it would be insightful to get perspective from some of the industry’s leading agency new business Thought Leaders.
Each thought leader submitted one piece of agency new business advice, along with questions they believed would prove helpful to agencies across the country in 2016, including:
• Where inbound fits into the new business process
• Overall effectiveness of agency positioning
• How agencies have affected the buying process when they’ve won and lost business
• The state of marketing automation for new business
• And more…
We would like to thank the following Thought Leaders for including questions in this survey.
– Jay Baer
– Blair Enns
– Tim Williams
– Michael Gass
– Peter Caputa IV
– Mark O’Brien
RSW/US is a full service, outsourced agency lead generation and new business development firm that helps marketing service companies (exclusively) find and win new business.
We help Agencies find qualified leads, set meetings, better position them in the market, and help move them closer to close.
More information about RSW/US can be accessed at www.rswus.com or by contacting Lee McKnight Jr. (Vice President, Sales) at 513.559.3111 or firstname.lastname@example.org.