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We are not a telemarketing firm. Our goal is not to make mindless calls day in and day out, it’s to get our clients closer to closing more business. Agencies can hire a telemarketing firm to get appointments, “mercy meetings” we call them, but they most likely won’t result in closing business.

Agency new business development is a full-time proposition. Too many agencies take up the new business process when things are slow and drop out when client demands require their attention elsewhere. Successful prospecting is an ongoing process, because you never know when an opportunity will arise. And if you’re not on the prospect’s radar 24/7, you’re probably too late.

We are a full service business development group that helps you find meaningful opportunities and supports you (however we can) to help you close more business. We’re about defining our clients’ target segments completely, providing a concrete value proposition and creating content to support the effort. One of the greatest compliments we receive is that our clients feel we’re part of their team. That means defining together, with each client, the right targets, strategy and definition of quality meetings from the outset.

There are a handful of questions we get fairly regularly, so we put together a few one-page documents to provide some answers up front. We certainly welcome the chance to talk with you and feel free to contact us at the phone number or email at the bottom right-hand corner of your screen.

RSW Methodology Internal Hire vs. RSW RSW vs. Competition